Mahdi Ershadi, Reza Bakhtiarifard

Bonyade Koodak

Typeface

“Bonyade Koodak” is a friendly and simple font, it has a smile on its face and is hopeful. It is a cheerful and determined child who has big dreams in his head.

You can purchase Bonyade Koodak from Fontiran

The income from the sale of the font belongs to the Foundation and the gifted students of this institution.

The forms of this font are simple and easy to read with relatively big eyes, clear teeth, and familiar proportions. In designing this font, a balance has been established between curved and flat forms; for this reason, it can cover a wide range, both in terms of subject and audience. The “Koochak” (means little) style of this font is more childish and sweeter. It is soft, delicious, and smiling. This font is usable and reliable in print, digital and environmental media. It does not lose its readability in long texts and it is charming in big headlines.

“Bonyade Koodak” (Child Foundation) is the name of an NGO that strives to meet the educational needs of underprivileged students with the help of donors and philanthropists. During the planning for rebranding, this institution needed a dedicated font to improve communication. the design team proudly went along with this movement In line with social responsibility and by taking advantage of their expertise.

By examining the data and information provided by the foundation, as well as developing ideas based on the main characteristics and distinctive features of the brand, we carried out the work of characterizing and designing font characters. While paying attention to “children” who are the reason for the existence of the foundation, “adults and philanthropists” as the main audience, and the “position and tone of the brand”, we came up with a suitable personality to meet the brand's needs. For example, we considered the degree of softness of the letters in such a way that it has a relationship with the name of the foundation, and at the same time it can be accepted by the audience. The design process was completed entirely in software.

Now, in order to meet the needs of the students, the Bonyade Koodak has decided to publish its own font. The design team also went along with this decision and designed the “little” style and added it to the collection so that the font family is more comprehensive and practical for general supply and can cover more needs.

With a softer body, fewer corners and rounded edges, Bonyade Koodak "Koochak" is the childish version of the font.

The Bonyade Koodak font was designed by Mahdi Ershadi and Reza Bakhtiarifard in 1401. This font has 8 weights, 2 styles, and a variable version.

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